Taarak Mehta Ka Ooltah Chashmah Joins Forces with Havells and Lloyd India: Bollywood News
Taarak Mehta Ka Ooltah Chashmah Teams Up with Havells and Lloyd India for an Exciting Collaboration
Taarak Mehta Ka Ooltah Chashmah, the beloved Indian entertainment show, has exciting news for its fans as it joins forces with Havells and Lloyd India, a leading company specializing in electrical and home appliances. The show is gearing up to present a fresh and entertaining storyline filled with humor and surprises.
In the upcoming episodes, Jethalal receives a letter from Havells and Lloyd, offering a dealership opportunity at Gada Electronics. Recognizing Gada Electronics as one of the top electronic shops in the market, the company expresses confidence in their ability to handle the deal. This announcement has sparked excitement and anticipation among the residents of Gokuldham society.
Asit Kumarr Modi, the show's creator and producer, expressed his happiness about the collaboration, stating, "Havells and Lloyd is a renowned brand in their category, manufacturing all their products in India. We are thrilled to bring this partnership to our viewers and assure them of the same level of fun and entertainment they expect from Taarak Mehta Ka Ooltah Chashmah."
Mukesh Kumar Jain, Joint Vice President of Marketing at Havells India, shared his delight about partnering with the iconic show. He emphasized the importance of television as a medium to reach Indian households and engage with consumers, especially during the festive season when families gather to watch their favorite shows together. This collaboration aims to set new benchmarks in how brands utilize television for reaching their target audience.
The partnership will involve various initiatives, including the creation of branded content series featuring beloved characters like Taarak Mehta and Jethalal, showcasing Havells and Lloyd's range of products and highlighting their unique features and core brand value proposition. This collaboration is expected to strengthen Havells' presence in the market, as it is already a prominent brand in the FMEG (Fast Moving Electrical Goods) and durables segment.
Recently, Taarak Mehta Ka Ooltah Chashmah achieved a significant milestone of airing 3800 episodes on Sony SAB, further cementing its popularity among viewers.