Meta's Latest Confrontation with Publishers: News Blockade Initiated in Canada
Facebook and Instagram Users in Canada to Face News Gaps as Meta Implements Blockade
In response to the Online News Act passed by the Canadian Parliament in June, Meta has initiated a news blockade in Canada, impacting access to news links and stories on Facebook and Instagram. The law aims to establish equitable revenue sharing between tech platforms and publishers, compelling platforms like Meta to pay for content distribution. Meta's policy communications director, Andy Stone, expressed their disagreement with the law on Twitter and noted that ending news availability in Canada is their only practical option for compliance.
Meta's decision will roll out gradually over the coming weeks, affecting both publishers and users who share news content and links. Google also intends to follow suit by implementing a news blackout in search results to adhere to the law.
The Online News Act was designed to support a struggling news industry that has suffered due to imbalanced advertising trends favoring online platforms. For years, tech companies have benefited from publishers' content without financial compensation, leading to the decline of traditional journalism. Although Meta initially engaged in discussions and funding efforts to address the issue, they have now taken an adversarial stance, mirroring a similar standoff that occurred in Australia in 2021.
Critics of the law raise valid concerns, including the potential for further reliance on social networks and possible advantages for larger media groups at the expense of smaller, independent publishers. While the laws are contentious and may create disruptions for social media users, they aim to rectify the disproportionate benefit enjoyed by tech giants. The outcomes of these developments in Canada will likely set a precedent for similar legislation, including a proposal in California scheduled for consideration in 2024.